Booming Female Music Artists – The Medium

As the music industry diversifies, we find ourselves exposed to new music. With the emergence of social media and music streaming services, we share our favorite hits, artists, and albums with our friends and family, but it can still be difficult to discover artists who aren’t mainstream. So, I present to you (in no particular order) five female artists who have grown up in recent months.

Raveena Aurore
Although she has been in the music industry for several years, Aurora has recently caught the eye with her new album, Asha’s awakening. Her music exudes nostalgia as she delicately shapes each song. With touching soulful hits and sweet melodies, Aurora’s music is easy to rock.

Mothica’s rock-influenced pop style is turning heads. Building her music career without a label, publicist, or manager, Mothica began promoting her music on TikTok in 2020. Her recent EP—fifteen forever– made her even more popular, after her chart-topping album blue hour and his TikTok-induced hit “VICES,” which climbed to No. 2 on the iTunes Music Charts and exceeded watermelon sugar by Harry Styles. As Mothica’s music often tells the story of her life, her music is extremely touching and, for some, relatable.

Sadie John
Jean’s music career is another that was launched by TikTok. So far, she has only released one single – “WYD Now?” – who sported his own open-verse duet challenge on TikTok, garnering a lot of attention. With the countless duets and covers on the platform, Jean has gained more fans in recent months.

Lauren Spencer Smith
Spencer-Smith was a contestant on the eighteenth season of american idol in 2020, ranking in the top twenty. She also recently gained popularity thanks to her song, “Fingers Crossed”, when it went viral on TikTok. She quickly amassed a following, also paying attention to her other songs. People also love the covers that give Spencer-Smith the creeps, as she regularly posts them on TikTok and YouTube. Her voice is powerful and captures so many emotions and feelings that you can’t help but understand.

BIA is a rapper who started her career on a radio show and then signed with a record label where she had the opportunity to collaborate with artists like Kodak Black. She later parted ways with the record company and released independent songs, one of which caught the attention of Rihanna who reposted it and triggered the #BestOnEarthChallenge on social media. From there, the song “Best on Earth” with Russian went viral and peaked on Billboard. As she continues to move forward in her career, BIA has been involved in numerous collaborations with other rap artists, such as Lil Durk, Nicki Minajand G Herbo– and anticipates many projects and albums to come.

Among these rising women in the music industry, there are many more artists who are amazing at what they do. Beyond making music people love, these women embrace their stories, embodying passion and power in their art.

Associate Opinion Editor (Volume 48) — Kareena is a second-year student majoring in Criminology and Socio-Legal Studies and Philosophy. Through her contributions to The Medium, Kareena hopes to encourage students to have their voices and stories heard. When Kareena isn’t writing or studying, you can find her shooting hoops, watching true crime mysteries, or cooking.